StarTimes customers to get more channels for less

Pay Television Company StarTimes Media has unveiled a strategic subscriber retention policy that will enable subscribers on both terrestrial and satellite platforms to watch local and international content reserved for higher bouquets at the cost of lower bouquets upon renewal of their monthly bouquet of choice

Following the new policy, subscribers recharging their bouquet of choice for two months will enjoy access to the next higher bouquet for a similar period where terrestrial platform’s Nyota bouquet subscribers will access Basic bouquet content, basic subscribers access Classic bouquet content for a similar period and Classic bouquet subscribers will in turn access 10 extra days.

Nova bouquet Subscribers on the satellite television platform will also access the same policy where they will enjoy two months of Smart bouquet content, Smart bouquet subscribers will access Super bouquet upon subscribing for a similar period as Super bouquet subscriber’s access ten extra days.

StarTimes announces new customer retention strategy - People Daily

Speaking when he unveiled the policy, StarTimes Regional Marketing Director Mr. Aldrine Nsubuga noted that the move is advised by the need to not only grow subscriber value but also showcase the rich content available on higher bouquets, especially with the recent acquisition of premium local and international content.

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