Samsung Galaxy S24 Series to retail for Up to Ksh276,999

Samsung has introduced the Galaxy S24 Ultra, Galaxy S24+, and Galaxy S24, ushering in a new era of mobile experiences with Galaxy AI.

This series sets the stage for a transformative era in which mobile devices redefine user empowerment.

The Samsung Galaxy S24 series leverages AI to enhance various aspects of user experiences. This includes facilitating seamless communication through intelligent text and call translations, unlocking creative possibilities with the Galaxy ProVisual Engine, and revolutionizing search methods for Galaxy users.

Anthony Hutia, Head of Mobile Experience at Samsung Electronics East Africa, expressed excitement about the Galaxy S24 series, foreseeing it as a catalyst for the next decade of mobile innovation. He emphasized how Galaxy AI, rooted in innovation and a deep understanding of user behaviors, opens up new possibilities for users worldwide.

“Galaxy AI is built on our innovation heritage and deep understanding of how people use their phones. We’re excited to see how our users around the world empower their everyday lives with Galaxy AI to open up new possibilities,” said Hutia.

In Kenya, the recommended retail prices for the Galaxy S24 series are as follows: Ksh174,999 for the Galaxy S24 8+256GB, Ksh189,999 for the Galaxy S24+ 12+256GB variant, Ksh234,999 for the 12+512GB variant, Ksh274,999 for the Galaxy S24 Ultra 12+256GB variant, and Ksh276,999 for the 12+512GB variant.

Hutia also announced that pre-orders for the Galaxy S24 series in Kenya would be open from January 18, 2024, until February 13, 2024. Customers pre-ordering devices with 256GB storage will receive an upgrade to the 512GB variant. Pre-order customers will enjoy Samsung Galaxy VIP services, including same-day device repair in case of damage.

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Furthermore, pre-order customers in Kenya stand to benefit from partnerships with brands such as Kenya Airways, Absa Kenya, Safaricom, and JTL Faiba Mobile, offering rewards like free lounge access, data packages, and special privileges.

The Galaxy S24 series introduces Galaxy AI, bringing meaningful intelligence to various aspects of life with features like Live Translate, Circle to Search, Chat Assist, Note Assist, and Galaxy AI editing tools. Live Translate enables real-time voice and text translations for phone calls, breaking down language barriers without the need for third-party apps.

For online search, the Galaxy S24 debuts Circle to Search, an intuitive, gesture-driven feature that provides high-quality search results based on user interactions with the screen. Nightography capabilities have been enhanced for stunning photos and videos, even in low-light conditions, with improved stabilization and noise reduction.

Galaxy S24 offers premium performance with upgrades in its chipset, and the Galaxy S24 Ultra boasts a titanium frame for enhanced durability. The display features Corning Gorilla Armor for superior scratch resistance and reduced reflection, ensuring an optimal viewing experience.

The Galaxy S24 series comes in Earth mineral-inspired color tones, with additional online-only color options. The models include Titanium Gray, Titanium Black, Titanium Violet, Titanium Yellow (S24 Ultra), Onyx Black, Marble Gray, Cobalt Violet, and Amber Yellow (S24+ and S24). This release marks Galaxy’s most intelligent experience yet, powered by premium performance.