Treasure Communications, one of East Africa’s most dynamic marketing and communications agencies, has unveiled an ambitious five-year plan to expand operations into Southern Africa and the Middle East.

The announcement was made during the company’s 13th anniversary celebration at Emara Ole Sereni Hotel, Nairobi. The milestone event doubled as a strategy rollout moment for the agency’s next phase of growth.

Treasure Communications, which launched a Dubai office in December 2024, has seen steady expansion across East Africa, establishing offices in Uganda (2018), Tanzania (2022), and Rwanda (2023).

“We’re proud of our East African roots, but we’re thinking bigger,” said Frank Mworia, Managing Director of Treasure Communications.
“This expansion plan positions us to scale globally—building regional hubs and partnerships in fast-growing markets while staying true to the creativity and cultural insight that define our brand.”

The five-year strategy focuses on penetrating high-opportunity regions across Southern Africa and the Middle East, while tailoring campaigns for diverse markets. The agency is banking on its proven track record of impactful storytelling, local market fluency, and digital innovation to succeed globally.

Board Chairman Pritpal Deogun said the expansion reflects Treasure’s long-term vision:

“Our goal has always been more than marketing—it’s influence, insight, and impact. This next chapter is about taking our expertise to new frontiers while remaining grounded in purpose-driven campaigns.”

In addition to geographic growth, the agency is exploring service expansion through its two subsidiaries: Shivelles Beauty (consumer brand development) and Tulivu Gardens (hospitality and CSR-focused experiences).

The rollout is expected to begin in Q4 of 2025, with Southern African and Middle Eastern markets being the first to receive new investments.

Treasure’s evolution from a Nairobi-based boutique firm to a Pan-African player with global ambitions signals a new era in African branding—one that is confident, connected, and ready to lead.