OPPO's Long-Term Empowerment: Sustaining Startup Success Beyond Initiatives

In today’s landscape, where there are approximately 150 million startups globally and another 50 million emerging each year, innovation and creativity are revolutionizing various industries.

However, about 20% of startups face failure within their initial year due to a myriad of challenges, ranging from financial constraints to inadequate product-market alignment. Recognizing this reality, OPPO actively engages with startups, offering crucial support to help them overcome obstacles and materialize their innovative ideas.

“At OPPO, we grasp the diverse needs of startups and extend comprehensive assistance, including financial backing, technological resources, and marketing expertise, to nurture their development and democratize the benefits of technology,” stated Yan Ren, Director of Open Innovation at OPPO.

“With AI emerging as a pivotal domain, OPPO is actively venturing into this sphere and seeking collaborative ventures with startups to unlock new frontiers.”

Going beyond mere investment, startups require more than just concepts to thrive. For instance, AlpsenTek, a specialist in machine vision, utilized OPPO’s financial and technical aid to integrate its cutting-edge hybrid vision sensor ALPIX-Eiger® with AI algorithms.

This collaboration resulted in the development of AI Motion algorithms, facilitated by Qualcomm’s Snapdragon® Mobile Platforms, enhancing image clarity in smartphones and propelling AI-related innovations.

In the realm of extended reality (XR), OPPO welcomed DeepMirror into its innovation ecosystem. Through OPPO’s support, DeepMirror showcased its latest augmented reality (AR) game at MWC24, leveraging its cloud-based service, MirrorVerse, to offer users immersive experiences within games.

Co-creation serves as a catalyst for driving disruptive innovations. For instance, HUAYI Medical Technologies, specializing in contactless health monitoring, collaborated with OPPO to develop “WonTrackR,” a solution combining millimeter wave technology, radar signal processing, and AI modeling.

Similarly, CloudSteth’s intelligent auscultation system, developed in collaboration with leading hospitals in China, aids in early diagnosis and treatment for children with respiratory ailments.

These collaborations are pivotal in advancing preventive healthcare and telemedicine, aligning with OPPO’s commitment to research and development in these areas.

Through initiatives like the OPPO Inspiration Challenge, startups receive ongoing support and global exposure, leading to impactful innovations such as Tangtangquan’s digital therapeutic solution on OPPO Watch and Bluepha Co., Ltd’s eco-friendly alternative to plastic showcased during COP28.

As the AI revolution unfolds, startups emerge as harbingers of pioneering advancements. OPPO remains steadfast in its dedication to collaborating with and supporting the next generation of startups, driving innovation, and delivering transformative experiences worldwide.