Salesforce Invests $50 Million in Free AI Courses, Expands Training Access Globally

Salesforce has announced plans to expand access to skilling opportunities with free AI training for anyone. The company will offer its premium AI courses and AI certifications free of charge and available to anyone through its free online learning platform, Trailhead, through the end of 2025.

To support these efforts, Salesforce will open new spaces at its San Francisco headquarters, including a pop-up AI Center for in-person community AI training courses and a dedicated floor for employees to skill up on AI tools and agents.

Salesforce’s new offerings represent a more than $50 million investment in helping skill up the workforce and address a growing AI skills gap.

Executive urgency to incorporate AI tools into business operations has increased seven times over the past six months and is now a top concern, above inflation or the broader economy, according to Slack research.

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But the same research shows that more than two-thirds of workers have yet to use the technology at work — and only 15% of workers strongly agree that they have the education and training necessary to use AI effectively.

“The advent of AI and agents represents the biggest technological shift of our generation, and will radically change how people work,” said Brian Millham, President and Chief Operating Officer at Salesforce. “We need to ensure everyone is equipped with the skills they need to succeed in this new AI world.”

Expanding access to AI training

Salesforce has already helped hundreds of thousands of professionals develop technical skills through premium instructor-led training and resume-worthy certifications. The company hopes to reach 100,000 more learners through these new offerings and help every Trailblazer become an Agentblazer.

In addition to the premium content, Trailhead recently expanded its free online courses to offer AI-specific skills training, including AI fundamentals, ethical AI use, prompting, and more. Since June 2023, employees, jobseekers, and learners have earned more than 2.6 million AI and data badges to unlock critical skills.

Creating spaces to reskill workers with hands-on AI training

Salesforce has begun providing AI training spaces in its offices around the world. In June, the company opened its first AI Center in London, and will unveil a new pop-up AI Center at its headquarters in San Francisco in 2025, with plans to roll out additional training centres in key hubs around the world like Chicago, Tokyo, and Sydney.

These physical spaces will host in-person courses offered through Trailhead, as well as bring together industry experts, partners, and customers to advance AI innovation and offer urgent upskilling opportunities.