Hope For The Local Tourism Industry

By John Kariuki

The tourism sector has exuded confidence in the gradual recovery ahead of the high season of July to September.

According to David Gitonga the Chief Executive Officer of the Tourism Research Institute the prospects for recovery are now higher following the lifting of some of the restrictions.

The Times sought an interview with him in to elaborate further on the plans the institute has put in place ahead of the peak season.

He says that after the myriad of struggles occasioned by the Covid 19 pandemic, the sector is now breathing a sigh of relief.

“This is because most restrictions are being lifted and the incoming International visitors are not required to undergo a PCR test for Covid. All that is required of them is a proof of vaccination. Furthermore, the infection rates are low.”

David Gitonga is highly optimistic that the tourism sector that was not spared by the pandemic will have fully recovered by 2024.

“This will be enabled through implementation of the strategy that Cabinet Secretary of Touris Najib Balala recently unveiled. The strategy seeks to adjust the sector by remodelling of tourism products and services. Under the strategy, the secret lies in diversification of tourism products so that other than relying on the wildlife as the main element, tourists can also sample other aspects such as bird watching and sports tourism.”

Mr. Gitonga adds that’s owing to the conducive business environment facilitated by optimum security, the sector will continue to play it’s pivotal role in the economic growth and job creation.

He concludes by calling upon Kenyans to embrace domestic tourism and crediting Kenyans for taking the opportunity to visit their country.

“Since the Covid 19 pandemic, Kenyans have taken the unprecedented step to tour their country. I also urge the parents to expose their children to acquaint themselves with the natural beauty that God has blessed our country with.

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